Atria adds more Prestige!!
Following up their March Monday night pairing of scotch and homemade butterscotch donuts, Atria is offering New Yorkers, what could be a first. Each Monday, in the month of April, Atria is offering a sampling of vintage wines and champagnes without attaching the usual high price
tags.
Nic offering his thoughts on a bottle.
I had the opportunity to speak with Nic Bradley, Atria’s Wine Director regarding this new offering. The idea of this came to him, when looking through the restaurant’s wine collection with the realization that unlike some restaurants who normally only possess one or two bottles of most vintage wines, they were in the unique and lucky situation to have an ample supply of some rare and vintage bottles.
With the recession affecting restaurant goers purchasing decisions when it comes to the higher end wine offerings, Nic as both as a wine enthusiast and wine director is hoping to attract both avid wine collectors as well as introducing a new audience to the experience of tasting and appreciating vintage wines.
Nic gave me a preview of some of the specific vintages he plans to offer over the course of the next several weeks.
Monday April 13th:- California Cabernet
Heitz 1976
Peter Michael Les Pavots, Knights Valley 2005
The Vintages of Atria's April 13th Offering
Monday April 19th:-Bordeux
Chateau Latour 1976
Chateu Cos D’estournel 1970
Monday April 26th: White Burgundy
Michel Niellon Grand Cru-2003
Dumaine Du Duc De Magenta- Louis Jadot “Clos de La Garenne” 2004
In addition from now until the end of August, any bottle that is part of Atria’s Prestige Collection will be offered to customers at 50% off the listed price.
The Prestige Collection-Part 1
The Prestige Collection-Part 2
Nic feels this will present the average New Yorker with an extended opportunity to experience bottles of wine and champagne that they might not normally have the opportunity to afford and experience.
Some tips for selecting wine when at a restaurant-
Things to think about that will assist the sommelier in making a best suggestion:
Do you want something heavy or light?
Are you looking for something with a fruity tone or an earthy tone?
Have a defined price point. Whether it’s between $60-$100 or $300-$600, know what your willing to spend. This will allow the sommelier to narrow down your choices and provide you with his best suggestions.
